Final Designs

Logo One

This graphic is inspired by David Hockney joiners and is a contrast of the uncontrollable sea, structured man made brick wall and dynamic sky colours.

Logo Two

This design captures the rawness of the sea and its beauty which the AW 16/17 collection is all about.

Icon 

The emphasis of this design is on the Egyptian blue colour, however on the back of t shirt is the icon reestablishing which brand designed the t shirt.
Sweat Graphic One

This sweat graphic is all about showing off a Carhartt logo but with a season update with the use of the colour peacock green adds a vibrant burst.


Sweat Graphic Two

The tones of this design are specific to remasters colour scheme and add a moody twist to the natures scenes creating a striking contrast.


Heritage Design

This design is all about simplicity combined with Carhartt's heritage, this is shown through the simple shape and basic white colour. Also the heritage is represented with the graphics, which is a photo of rustic stones linking to the begging of Carhartt which was workwear for those such as builders. Furthermore the deep blue adds a contemporary twist and is inspired by the trend remaster with their jewel like colours.  

Press Release

Sunday Times Style

Vintage and Secondhand Research

Techniques

The methods that are often used to add a unique aesthetic are:

Digital Print

Carhartt

Huf

Embroidery

Lanvin 

Applique

Unknown

A Bathing Ape

Other techniques:

Wash
Heat Transfer

Out of all these techniques digital print is the only one that Cahartt appears to use, and many of their competitors.

Trend Boards

Rival Board