Previous Campaigns for Diorissimo

This advert is of a chair that appears to be the style that Louis IVX liked with a black ball gown and white gloves on it. Its a colourful illustration that is aimed at women this is represented by the use of colours such as pink and the props that are items of women clothing. 

1960 

                                                                                

The photos above and below both contain illustrations of flowers, this reinforces the idea to consumers that the perfume has a floral scent. The photo above was created in 1963 and the one below is from the 1970s, we can see the development of the use of colour as the years go on the colours becomes more dominant in the advertising. 

1979